Marketing Resources

Marketing and communicating about Girl Scouts happens throughout the year, not just during school start up! To support the volunteers, parents and friends who work together to promote Girl Scouts in our communities, we’ve placed some tools and resources here for you to use.

You’ll also find some helpful tips on how to use our Girl Scout brand including information on setting up a website or social media account for your Service Unit or Troop.

Don’t see what you’re looking for? Have a great idea on how to promote Girl Scouts in your area? Email our Council’s Marcomm team or call 757-410-1475.

We know Girl Scouts is better with friends! Volunteers (and girls) can earn their Girl Scout Recruiter patch by inviting their friends to join us! Find more information and valuable tips by clicking the link.

Girl Scout Brand Guidelines: Glossary of Girl Scout Terms Social Media & Website Guidelines Brand Guidelines for Troops & Service Units
Council Publications: Council publications, including blogs and social media, can help you keep track of all the great opportunities available at GSCCC. You’ll also get the latest news on events and stories about our awesome Girl Scouts!

We also send monthly e-newsletters to families and volunteers.

View the Publications page >>
Troop Invitations: Download/Print Black & White Doodle Invitation
Download/Print Colorful Invitation
Girl Scout Gold Award Videos: 2020 Videos | Learn more about earning the highest Girl Scout honor here.

Kiara Baxter (2020 National Gold Award Girl Scout)

Morgan Harvey

Grace Payne

Older Videos (2019 and before)

Ava Gonzalez

Lea Bonner

Rachel Eddowes

Anne Fentress

Kaylee Keegan

Savannah Bowers

Krysta Rutherford

Shannon Hepp

Anne Fentress

Lauren Prox

Tara Grady

Ariel Hofman
Girl Scout Week Resources: Partnerships in Faith Rack Card
Bulletin Cover
Bulletin Insert
Digital Bulletin Slide
Council Videos: 2020 Caregiver Testimonial (GSUSA)

GSCCC YouTube Channel

GSCCC Camp

She Joined PSA (GSUSA)
Print Materials for Recruitment: Volunteers may find an assortment of communications, marketing materials and items to use to reach out to more girls and adults and connect them to Girl Scouts! Below are downloadable assets available to use for marketing and recruitment efforts.

Can't find what you need? Email Customer Care for assistance.

Press Play full page flyer Press Play Flyer (half page) Flyer with Tear-Off Tabs Girl Scout Interest Card Volunteer Interest Card Family Connections Resource Guide GSCCC Property Guide Troop Invitation Daisy Promise and Law Coloring Bookmark
Social Media Resources: Social Media and Website Guidelines

Guidelines for creating Girl Scout website and social media accounts, including a checklist.
Share Your Story: Complete a short form to share your awesome stories about girls, troop, and famous formers here.