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Marketing Resources

Marketing and communicating about Girl Scouts happens throughout the year, not just during school start up! To support the volunteers, parents and friends who work together to promote Girl Scouts in our communities, we’ve placed some tools and resources here for you to use.

You’ll also find some helpful tips on how to use our Girl Scout brand including information on setting up a website or social media account for your Service Unit or Troop.

Don’t see what you’re looking for? Have a great idea on how to promote Girl Scouts in your area? Email our Council’s Marcomm team or call 757-410-1475.

Girl Scout Recruiter Patch
We know Girl Scouts is better with friends! Volunteers (and girls) can earn their Girl Scout Recruiter patch by inviting their friends to join us! Find more information and valuable tips by clicking the link.
Girl Scout Brand Guidelines
Council Publications

Council publications, including blogs and social media, can help you keep track of all the great opportunities available at GSCCC. You’ll also get the latest news on events and stories about our awesome Girl Scouts!

We routinely send our monthly e-newsletter to all Council members. If you are not a member but would like to receive our e-newsletter, please contact customercare@gsccc.org and ask to be placed on our mailing list. If you are already a registered member and not receiving any of our communications, please note that in your email to customer care. 

View the Publications page >>

Troop Invitations
Girl Scout Gold Award Videos

2020 Videos | Learn more about earning the highest Girl Scout honor here.

Kiara Baxter (2020 National Gold Award Girl Scout)
Morgan Harvey
Grace Payne

Older Videos (2019 and before)

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Girl Scout Week Resources
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Council Videos
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2020 Caregiver Testimonial (GSUSA)
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Regional Vendors
Print Materials for Recruitment - Today Campaign

Volunteers may find an assortment of communications, marketing materials and items to use to reach out to more girls and adults and connect them to Girl Scouts! Below are downloadable assets available to use for marketing and recruitment efforts.

Can't find what you need? Email Customer Care for assistance.

Print Materials for Recruitment - Unleash Strong Campaign

Volunteers may find an assortment of communications, marketing materials and items to use to reach out to more girls and adults and connect them to Girl Scouts! Below are downloadable assets available to use for marketing and recruitment efforts.

Can't find what you need? Email Customer Care for assistance.

Can't Find What You Need?

Search all resources or contact Customer Care.

Social Media Resources
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Social Media and Website Guidelines

Guidelines for creating Girl Scout website and social media accounts, including a checklist.

Share Your Story

Complete a short form to share your awesome stories about girls, troop, and famous formers here.